Transitioning to a restorative future.
The time is ripe to transition to a circular economy and ensure we meet the global imperative of supplying goods for the predicted 9 billion strong population by 2050.
The #SHAPE2030 campaign is asking organisations to switch to a circular model that will help to reduce waste, recover resources at the end of a product’s life, and channel them back into production, thus significantly reducing pressure on the environment. Many companies already working with circular economy-inspired philosophies are using each other’s products, sharing their experiences and developing partnerships.
Rethinking business models is key to successfully adopting a circular economy.